Navigating the complexities of pitching Master Data Management (MDM) to CIOs and business heads can be challenging. Many sales professionals fall into the trap of diving deep into technical jargon, detailing architecture and core technology. However, this approach often fails, Leaders prioritize relationships, brand, and scale, not just data quality. Align your MDM pitch with these strategic objectives to resonate with CIOs and business heads.
In this video, Rohit Singh Verma, Data Practice Director at Nvizion, along with Scott Taylor, The Data Whisperer & Principal Consultant at MetaMeta Consulting, and Prachi Pandey, Data Consultant at Accenture, discuss a crucial strategy for effectively selling MDM solutions.
Want to learn how?
Watch the full discussion!
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